Doja Cat is coming to Fortnite’s 2025 Halloween event and the battle royale tried to get gamers hyped by letting R&B’s “Queen of Memes” take over the Fortnite X account on Wednesday. It didn’t take lengthy for that piece of on-line efficiency artwork to explode after the account tweeted what appeared like an apparent allusion to intercourse toys and Doja Cat denied being behind it. “Shit cringe as fuck now I’m embarrassed,” she wrote again.
The Fortnite X account had Doja Cat’s in-game face as its avatar when it posted “mother of rose toys,” which many followers instantly took to imply intercourse toys. “Oh damn the sex update is real!!” one joked on the subreddit. However Doja Cat instantly distanced herself from the entire thing and the publish was taken down. Folks didn’t imagine her at first. “I told them not to man that’s not even me,” she wrote. “I said this yesterday and then said ‘don’t post that’ :/.”

The web-savvy artist has a historical past of trolling and back-handed advertising endorsements, as Polygon points out. So many are left questioning whether or not this was an precise model activation gone unhealthy or a part of some elaborate 4D poster chess to get individuals speaking and arguing about what’s, on the finish of the day, a microtransaction-filled in-game occasion aimed toward getting gamers to empty their digital wallets on overpriced skins. Is the fashionable media panorama so cynical as to desperately gin up a non-troversy simply to pad the quarterly gross sales figures?
Some of us are genuinely stunned {that a} recreation largely aimed toward youngsters would go anyplace close to sexual entendres, even when the entire thing actually is only a social media fake-out on web page seven of the Fortnite Halloween 2025 advertising deck. With the tradition already primed to lash out at any on-line gaming-adjacent micro-scandal, it does appear a bit far-fetched that Epic Video games would willingly ignite an entire discourse cycle round “Fortnite sex toys.”
In any case, it solely simply acquired carried out ensuring there weren’t any unintentional Nazi allusions in its newest Peacemaker emote following some late season-2 twists. It’s due again tomorrow with a “modified” animation that may apparently take away any chance of it by chance conjuring a swastika. Then once more, Epic didn’t appear too fearful about Darth Vader, voiced by AI James Earl Jones, saying racist stuff and cursing at players, so who can say?